Exterior of a Primrose School of Swift Creek
Accreditation
SEA
Cognia

Make the First Five Years Count

We’re more than a daycare in Midlothian. We know how young children learn best, which is why our Balanced Learning® approach combines plenty of purposeful play with nurturing guidance from teachers.
child in daycare classroom

Our Classrooms & Programs

Our time-tested approach to early childhood education is designed to foster good character and grow social and emotional skills while also building literacy, and math skills.
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Franchise Owner

Rita, Nick, Dylan, & Alexa Patel

Greetings – We are Rita, Nick, Dylan, and Alexa Patel the proud owners of the Primrose School of Swift Creek! I, Rita, grew up in Montreal, Canada and moved to Illinois as a teenager. I attended University of Illinois, and subsequently went on to become a Dental Assistant. Since the 1980s, my husband, Nick, and I have resided in Richmond, where he pursued his education at VCU Pharmacy School and where we began our family. Subsequently, my husband and I founded a full-service, Virginia based company providing management, development, consulting, and accounting expertise for the hospitality industry. Our two children, Dylan and Alexa, received their education within the Virginia school system from early childhood through high school. They continued their education at the University of Virginia and are now engaged in careers within the business and architecture field.

As a working mother, I understand the paramount importance of selecting a childcare center that you can fully trust to take care of your child while at work. Upon learning about Primrose’s ethos, we saw how closely their business model mirrored ours, prioritizing the children, parents, and employees above everything else. We fully embraced the Primrose mission and are thrilled to be a part of the Primrose family and to share this amazing school with the Waterford community. Having two children ourselves, we empathize with the difficulty in finding a school that not only aligns with your values but also acknowledges your child’s potential. We also recognize the significance of fostering a nurturing learning environment for children early on and how it has a pivotal role in shaping their educational outlooks for the future.

We were drawn to Primrose due to its acknowledgment that education isn’t a one-size-fits-all endeavor. Valuing each child individually, they diligently cultivate their educational potential through proven programs, unparalleled curriculum, and innovative methodologies. The exceptional level of care and individualized attention provided to each child at Primrose surpasses any other childcare center I’ve encountered. My husband and I talk often about how we wish Primrose was established in Chester when our children were growing up. As citizens of Virginia, deeply invested in shaping the future generations, we are so excited to have this opportunity to lead the ultimate early childhood education experience for both children and parents through Primrose.

In our free time you can find me hosting dinner parties for our friends and family, Nick playing pickleball with Alexa, and Dylan working out at Barry’s. We enjoy having fun, staying active, and, above all, cherishing quality time with our loved ones, as we believe that’s what life is truly about. Therefore, we deeply appreciate your trust in us to care for your most precious family members. Rest assured, as members of the Primrose family, we are committed to treating them as if they were our own. We eagerly anticipate the opportunity to meet and extend a warm welcome to you at the Primrose School of Swift Creek!

Sincerely, Rita, Nick, Dylan, & Alexa Patel

Our family would love to meet yours.

Contact us to schedule a tour.
A child and teacher's hand on a bookA young boy playing with toysA young boy playing to the floor looking up at cameraA young boy smiling at cameraA young boy looking at cameraA child and teacher's hand on a bookA young boy playing with toysA young boy playing to the floor looking up at cameraA young boy smiling at cameraA young boy looking at camera